Twitter Killer? Why Threads Might Not Be The Challenger Brand We All Hoped It Would Be

THREADS ISN’T REALLY THE ‘X” KILLER IT PROMISED TO BE

In the ever-evolving world of social media, new platforms are constantly vying for users’ attention and loyalty. This month, a new contender, Threads — developed by Meta, had the world of social media go crazy, when it launched as an alternative to Elon Musk’s Twitter and even more so when it hit 100 million downloads in just four days!